I help B2B brands create content that actually works—whether that’s getting more eyes on your site, building trust with your audience, or driving real results.

Right now, I’m diving deeper into content analytics and staying on top of SEO shifts (AI, E-E-A-T, SGE… yep, the acronym game is strong).

Hi! I’m Jennee

(pronounced jenny)

I’m a content lead who helps B2B SaaS and tech companies get clear on their message and consistent with their content. Whether it’s thought leadership, SEO, or social—my goal is to make sure your content isn’t just out there, but actually doing something.

Right now, I lead content at Spare, a transit tech company making microtransit and paratransit better.

And in just a few months, I’ve rolled out a company-wide content strategy, grown blog traffic by 58%, and taken over both blog and social channels.

I also ghostwrite for the CEO and edit everything from customer stories to video scripts—basically keeping our content engine running smoothly (and intentionally).

How I can help

Most of my work has been with B2B SaaS companies that serve folks who aren’t glued to a desk all day—think transit ops teams, restoration contractors, healthcare providers, or field service managers.

I’ve written blogs, case studies, video scripts, and web copy that makes sense to the people who actually use these tools. No fluff, no jargon—just helpful content that builds trust and gets results.

I’m a mix of strategist and doer: I’ll help you map out the plan and get the work done.

Whether you need help building a long-term content strategy or just need someone to take writing off your plate, I can jump in and keep things moving.

Highlights from 7+ years in B2B content marketing and writing

  • At Spare, I rolled out a new content strategy and kept up a steady publishing cadence. Within three months, blog traffic grew by 58%, reaching 3.4K views, and new users increased by 66% to 1,700.

  • I rewrote and refreshed a bunch of Encircle’s blogs to better match what people were actually searching for—resulting in top search rankings and featured snippets for terms like “invest in restoration software” and “get ready for restoration busy season.”

  • At Encircle, I planned and executed educational content campaigns from start to finish—writing blogs, emails, video scripts, and social posts. These campaigns reached nearly 1,900 contacts, drove $30K in attributed revenue, and influenced over $167K in total deal value.

  • At Geotab, I mapped content to real buyer needs by digging into pain points with Sales and Product Marketing. That strategy helped increase leads by 69% in 12 months and contributed to millions in pipeline.

Open to freelance projects.

Looking for a writer who can take complex stuff and make it make sense? I’d love to help.

I take on freelance projects—mostly with B2B companies that need content that actually connects with real people (not just algorithms). If you’re in SaaS, field services, restoration, health tech, or anything in that world, we might be a good fit.

I’m especially great at stepping in when you need:

📌 A clear content strategy and someone to actually run with it
📌 SEO-friendly content that doesn’t sound robotic
📌 Thoughtful writing for non-technical or field-based audiences

If that sounds like something you need, feel free to reach out at hello@jenneerasavong[dot]com or go through my contact page.

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What others are saying

  • “Jennee’s grasp of what works for each channel was exceptional. Her distribution insights made our integrated campaigns stronger every time."

    Nicki Schill, Marketing Communications Manager, Geotab

  • "Jennee is data-driven with a strong creative sense. She’s a digital-first leader who sees campaigns through from start to finish."

    Tina DeBeer, Director of Brand Communications, Unitron Global

  • "An exceptional communicator and organized strategist—Jennee raised the bar during a crucial growth period."

    Patrick Boshell, Marketing Director, SC Johnson Professonal

  • “Jennee, thank you for challenging assumptions and sharing your learnings! Grateful to have you on the Encircle team."

    Paul Donald, CEO, Encircle

  • "Jennee built a content engine that helped us drive 90% of revenue, and solidify our brand as the thought leader in our space."

    Natasha Robertson, Marketing Manager, Encircle

Whether you need a writer, strategist, or someone who can do both—I’m here for it.

Let’s talk about what you need and how I can help. Reach me at hello@jenneerasavong[dot]com or LinkedIn.